Always stay in touch with your customers
Always stay in touch with your customers, particularly after they have done business with you. This is really true if your business is bigger. They want to know they matter. Try using a system that’s automated and can work with a customer. You may also ask for feedback on any recent services or purchases.
It is important to remain personable when you are online. You must interact with the others, as well. If there’s a question posted on your social network, make sure you answer it as quick as you can. If it’s a question that you aren’t sure what the answer is, let them know that you’re looking for an answer.
If you would like a successful business, then it is important that you understand how your image is reflective to your overall success. Poor reputation will harm your business considerably. Read on to learn more about managing the reputation of your business so that you can avoid mistakes.
Optimize Web Pages
Optimize web pages with essential key phrases to help your online reputation. This will generally be your company name. Search engines these days reward companies that have authority in a space. Your site will gain more credibility if they view your business as official.
Be sure you’re keeping an eye on social media. Most people expect that if they put up a question on your page or site, you will respond to them. Reply to questions within an hour if you can. Since most businesses are not as vigilant, being responsive will really make you stand out.
If you own a business, it is very important that all employees are treated respectfully. Many people don’t take this too seriously, which can lead to serious consequences. If words spread that you’re a poor employer, lots of people can refuse to do business with you.
If you list a sale as private, keep it that way. This is key, particularly if you use large discounts as a tool to resolve customer complaints. Do not post what you’re doing to take care of issues. Some people might complain to get free things.
Pay close attention to all the social media sites. People like to talk about companies on these. You can fix the negative situations more quickly if you notice them as they arise. That can help protect your company from bad press.
You will get more customers when your business grows. With this, you’ll have to deal with complaints sometimes, and this is why you have to be sure you take on every customer complaint. Address this fast so that they do not become an issue.
When you get negative feedback
When you get negative feedback, it can be tempting to blow up immediately, especially if the person who wrote it isn’t being totally honest. It is best to maintain a level head and address the accusations directly. Give readers the facts, and let them make up their own minds.
If a mistake was made, don’t hide it. Your customers will not be fooled. Instead, admit the mistake and apologize sincerely. More often than not, your customers will forgive you, especially if you offer something extra in return to make up for the error.
If a backlash shows up because of an error, the image and profits of your company can suffer. You learned about preventing these things and managing them the right way when they happen. It is now time to use this information in real life.
Iris Carter-Collins, a consultant of Reputation and Social Media Agency, has years of experience as a reputation and social media management and outsourcing services. Specializing in social media marketing leads generation and provider of all your marketing needs via outsourcing services.
Iris has successfully established and maintained affirmations with different individuals, small businesses and corporations worldwide spearheading projects for online recognition and reputation management.
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